In the event industry, technology has changed the way experiences are designed, planned, and executed. At SARAO, we are at the forefront of these innovations to deliver impactful, immersive, and efficient events. Below, we present the technological trends that are revolutionizing event production.

1. Augmented and Virtual Reality

Augmented reality (AR) and virtual reality (VR) have transformed the way attendees interact with events. From immersive experiences in booths and exhibitions to virtual venue tours before the event, these technologies enable unprecedented personalization and visual impact.

2. Projection Mapping and LED Screens

Projection mapping turns any surface into an interactive screen, creating spectacular environments with immersive visual effects. Combined with high-resolution LED screens, it allows for dynamic and adaptable stage settings for all types of events.

3. Artificial Intelligence and Chatbots

Virtual assistants and chatbots optimize communication with guests by providing real-time answers to frequently asked questions, facilitating registration, and personalizing each attendee's experience through intelligent algorithms.

4. Holograms and Digital Scenography

The incorporation of holograms has revolutionized the presentation of artists, speakers, and performances, offering futuristic and eye-catching experiences. Additionally, digital scenography enables event ambiance modifications without the need for large physical setups.

5. Facial Recognition Technology and Smart Access

Security and efficiency at event entrances have improved with the use of facial recognition technology and smart access systems. This streamlines attendee entry and ensures a smoother and safer experience.

6. Streaming and Hybrid Events

Hybrid events have gained relevance, allowing attendees to participate both in person and virtually. The use of streaming platforms, augmented reality, and live digital experiences ensures the interaction of global audiences without physical barriers.

7. Special Effects with Drone Technology and Smart Lighting

Drones have become an innovative tool for synchronized aerial performances, while intelligent lighting systems create dynamic and adaptable atmospheres according to the event’s theme and mood.

For this reason, at  SARAO, we implement these innovations to guarantee memorable events that combine creativity, technology, and immersive experiences.

If you're looking for innovative production for your next event, contact us and let's take your ideas to the next level!